Truth
Sincerity and clarity in what is offered, how it is represented, and how people are treated.
Truth · Surrender · Conscious Work
Our Guidance
The spiritual basis of conscious commerce.
Commerce Under Sri Aurobindo’s Guidance is rooted in the aspiration to bring truth, consciousness, service, and spiritual purpose into material life and work.
Our History
The Beginning of CUSAG
The name “Commerce Under Sri Aurobindo’s Guidance” is associated with a March 1973 blessing. The work was envisioned as an extension of spiritual action into commerce and the material field.
Commerce can be approached not merely as buying and selling, but as a field in which truth, consciousness, and service are practiced.
Our Foundation
Truth, Surrender, and Work
Surrender
Work as an offering: careful, attentive, and less governed by anxiety over personal results.
Conscious Work
Work, production, service, exchange, and money can all be approached with greater awareness.
Questions People Ask
Understanding CUSAG
What is CUSAG?
CUSAG means Commerce Under Sri Aurobindo’s Guidance. It is an approach to commerce that seeks to bring truth, consciousness, service, and spiritual aspiration into material work.
Who inspired CUSAG?
CUSAG is associated with Sri Aurobindo’s vision of transformation and with the Mother’s guidance in the field of work and material life.
Is CUSAG spiritual or commercial?
It brings both fields together: the practical activity of commerce is treated as one area in which consciousness and responsible action can be cultivated.
Why connect work and consciousness?
Because everyday work affects people, resources, money, relationships, and society. Consciousness changes how those activities are approached.
Further Reading
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Let Work Become an Offering
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